topic/schmidt-time-to-market
Schmidt Groupe cuts time-to-market by 50% with PIM and DAM integration
DAM Cowboy · W36 · September 2026
Schmidt Groupe integrated Akeneo PIM with Bynder DAM and reduced its product launch cycle from planning to market by half. The integration synchronized product data with visual assets so catalog teams no longer assembled information from separate systems. Time-to-market improvements cluster around eliminating handoff steps. When product information and images share a single source of truth, catalog production becomes a pipeline rather than a coordination problem.
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DAM Cowboy is published by Stacks, a DAM consultancy. We summarise industry news here; we do not report it, and the original source is linked above.