What did the DAM industry's benchmarks miss?

Answer engines already read your PDFs and stale spec sheets. DAM benchmarks never asked whether they get you right. The industry measured upload speed, search accuracy, and user adoption. None of that matters if Perplexity cites a competitor because your metadata doesn't parse well for LLMs. One new benchmark does ask: when an AI reads your asset library, does it understand what you actually do? It's the question AI in digital asset management should have started with.